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Finding the Right Audience for Education Blog Sites

By Dr. Patricia Fioriello

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Finding the Right Audience for Education Blog Sites

Though blogs were originally invented to let people vent their thoughts online, education blog sites have become the need of today’s world. These sites focus on educating its audience about a certain topic in a way which is more interactive rather than bookish, and hence more useful. But before you set out to create your own education blog sites, you must keep in mind a few simple factors.

Firstly, you must choose your target audience wisely. The traffic to education blog sites often depends on the amount of specific information they can provide to a particular category of audience. It is equally important to decide the depth of knowledge of your target audience regarding your topic. The level of knowledge you provide has a direct impact on the outcome.

You must first decide how and how far you want your blog to educate the users. A category of users would look into education blog sites to find out detailed specifications about a topic, another category would look for lessons learned in class and relevant homework, yet another would want answers to frequently asked questions on your topic. Once you decide the category you want to target, you are ready to start your job.

The next step is formatting your education blog sites according to the convenience of your audience. In case you are keen on answering frequently asked questions, you must give the user ample navigation options to browse through to the desired question quickly. Having a most asked questions segment also helps. For class lessons, provide outlines and links to detailed description. Always include smart tips and figures to support your content.

It is always advisable to let people download free content and leave comments for you. This increases the attraction quotient of education blog sites.

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Dr. Patricia Fioriello is the owner of DRPF Consults and publisher of KidsLearntoBlog.com, a free blog for kids under 13, parents and teachers interested in safe blogging as an educational tool.

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